Every year, millions of tonnes of clothes that are in good condition are thrown away completely unnecessarily. How we take care of our clothes has a big impact on our environment and reducing clothing waste is something we can do here and now. That is why we have developed washing machines and dryers that can give clothes longer life and reduce the climate impact.
Why 30 is the new 40 in laundry
Most people would like to have a more environmentally friendly attitude when it comes to washing their clothes, but many people believe that low temperatures can not get rid of unwanted odours and stains. With today’s advanced UltraMix technology, 30 degrees is as effective as 40 degrees. The colours are preserved longer while using energy more efficiently
Vapour instead of washing
It is often unnecessary to overload a washing machine by overfilling it, especially when you just need to give the clothes a quick refresh. By using vapour, you save on water consumption, extend the life of clothes and reduce the climate impact. Steam can also treat wrinkles and creases to save you time when ironing. Many of our washers and dryers include a VapourRefresh program, which steams the clothes at the end of the washing cycle or when you wish.
Choosing the perfect wash program for your clothes can reduce the wear and tear on your favourite pieces. Care Advisor recommends programs for your clothes, based on their fabric type. By entering the fabric type, colour and soil level, the app will then customise the cycle, for longer lasting clothes.Learn more
6 simple steps to more sustainable laundry management
Most people understand the benefits of clothing care and preserving clothes longer, but a lot of people do not know how to wash sustainably. Washing based on an existing routine or habit is common, but if you make small changes in the washing process, you can reduce the climate impact without extra effort.
Lower the wash downWashing clothes in 30 degrees, instead of 40 degrees, can reduce energy consumption by up to 35%
Save waterUse steam to freshen up clothes that do not require a long washing program and save more than 40L of water per wash. Steam can also reduce wrinkles making it a durable replacement for harsh heat from an iron
DetergentUse liquid detergent when washing coloured clothes as powdered detergent can contain bleach which can be the cause of colour fading.
Fabric softenerUse fabric softener as it can increase the strength of clothing fibres and make them last longer
Correct dosageWith AutoDose, the correct amount of detergent is used for every wash, reducing the risk of colour fading if you overdose, or underdosing which can cause clothes and materials to be come dull and gray over time.
Outdoor programTumble dry your outerwear clothing as it restores the active membrane and thus optimises the life and performance of your garments.
Say goodbye to overheating with DelicateCare heatpump dryers
Modern dryers reuse the heated air generated inside the machine while lowering the temperature to achieve satisfactory results. Did you know that today's technology allows you to tumble dry delicate materials like wool and silk?
Many of Electrolux washers and dryers are equipped with washing programs that are specially designed for functional and outdoor clothing.
Washing machines in the UltimateCare range
Your clothes look newer longer. The colours wont fade and the garments retain their shape and structure. Imagine a style that lasts.
Dryers in UltimateCare range
Imagine that your clothes retain their feel, shape and function longer. That the silk blouse does not wrinkle, the wool sweater does not shrink and the outerwear continues to stay waterproof. Imagine being able to tumble dry clothes you never thought were possible before.